You may say that it is easy to create some content or enter social media and promote your business with all its products and services, but that is not everything that SEO specialists do, plus, it does not matter you know to create some content if you do not know which is the right way to do it, how to implement it in a promotion strategy and that is why you need someone who knows all these things. A successful online business or a local one with a website has a lot of work behind it and not many people know this.